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For Immediate Release—WESTFORD, MA, September 20, 2016—Carnegie Communications and Semcasting, partners in higher education digital advertising, are pleased to announce the introduction of the Mobile Footprints technology—expanding the reach and power of IP and mobile device targeting.

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As a partner for public institutions across the country, we’re tasked with a variety of goals when it comes to helping them with their recruitment and enrollment efforts. While a lot of our work involves digital marketing strategies to boost results across all areas of campus, a core component of how we help them is through delivering qualified names that have expressed interest in their school.  

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Heads up, higher ed marketers! Google rolled out device bid adjustments recently! And if you’re not celebrating yet, here’s why you should…

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Carnegie and NACAC Partnership Evolution

Sept. 13, 2016
2 weeks, 3 days ago
by Meghan Dalesandro

As September rolls in and everyone is excited about falling leaves and pumpkin spice–flavored everything, I am most excited about the annual NACAC conference.

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Prospective students are out there searching. They’re searching constantly and for everything. And when it comes to their options for higher education, that search path can be a long one.

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