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Viewing posts by Meghan Dalesandro

Once upon a time in a land far, far away, 250 of the most thoughtful and creative higher education marketers gathered for the annual Carnegie Conference. There was sunshine and fireworks and great food, but our story doesn’t focus on that. In season six of the #CarnegieConf, it all started with gravity and a roller coaster.

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Carnegie Conference 2017 FAQs

Nov. 8, 2016
3 months, 1 week ago
by Meghan Dalesandro

The 2017 Carnegie Conference is fast approaching! We get asked regularly, “Why attend the Carnegie Conference?” Our answer: because there’s nothing else like it on the education recruitment marketing conference circuit. Nothing.

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Carnegie and NACAC Partnership Evolution

Sept. 13, 2016
5 months, 1 week ago
by Meghan Dalesandro

As September rolls in and everyone is excited about falling leaves and pumpkin spice–flavored everything, I am most excited about the annual NACAC conference.

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Over the past six years as we’ve built up our digital marketing services, we’ve discussed the unique ability for online advertising to reach prospective students. From specific targeting to re-engagement we’ve talked about the power of online marketing here, here, and here (among many others).

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A few weeks ago, over 225 enrollment marketers gathered in Disney World for our fifth annual Carnegie Conference. The excitement still hasn’t fully settled down. And, in my ongoing effort to perpetuate said excitement, I thought I’d share my favorite takeaways.

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