Audience Select 2.0 leverages CollegeXpress student data that’s been aggregated to create three academic tiers mirroring national undergraduate admission standards. These academic personas have been matched with additional offline census data, layering in 700 different data points for enrollment-minded segmentation. Select your custom audience and we will position your relevant messaging using display marketing across Carnegie’s proprietary, higher education–specific affinity network.
The result? The most precise digital marketing tool in display marketing for higher education, offered only by Carnegie Communications.
What makes Audience Select 2.0 unique?
Audience Select 2.0 gives you broader reach, high school student household targeting, and more selective segmentation than ever before. It’s the smartest display marketing tool in higher education.
Ready to revolutionize your display marketing? Contact us to get started!