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Join us January 17–18, 2018 for our annual Carnegie Conference!
Speakers

2018 Carnegie Conference Speakers

This lineup of experts is sure to blow your minds at this year's Carnegie Conference! We're still adding more, so check back often for updates.

Joe Moore
Chairman and CEO, Carnegie Communications

Joe Moore
Chairman and CEO, Carnegie Communications

Bio to come.
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Mack Fogelson
Founder & CEO, Genuinely

Mack Fogelson
Founder & CEO, Genuinely

Mackenzie Fogelson — “Mack” to those in the know — is a writer, speaker, and the Founder of Genuinely. A frequently featured speaker and long-time leader in the search engine marketing industry, Mack’s true passion is helping organizations refine and translate their purpose into an actionable roadmap for growth. She holds a Master’s Degree in English from Colorado State University and is living and raising her family in Fort Collins, Colorado.
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Josie Ahlquist
International Digital Leadership Speaker

Josie Ahlquist
International Digital Leadership Speaker

Dr. Josie Ahlquist has trained thousands of professionals and students around the globe on how to thrive online and in life. As a speaker, researcher, and author on digital leadership, she takes a personal approach to transforming how we view technology through the lens of empathy and empowerment that will result in stronger companies, communities, schools, and future leaders.
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Ron Bronson
Web Marketing Strategist

Ron Bronson
Web Marketing Strategist

Ron Bronson is a strategist launching award-winning Web products primarily in late-adopter industries like retail, government, and higher education. He wrote Web Management for Regular People, a book for those working in the trenches to make the Web better. Ron speaks at design and UX conferences around the world and is also curator of Indiana Design & Innovation Week.
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Jessica Best
Director, Data-Driven Marketing, Barkley

Jessica Best
Director, Data-Driven Marketing, Barkley

Jessica is one part massive e-mail marketing nerd and one part permission-marketing evangelist. She’s stimulated ROI in customer- and data-driven marketing for a diverse clientele, including Dairy Queen, Spirit Airlines, Wingstop, Beauty Brands, Hostess, Water.org, Farmland Foods, Hallmark Baby, Banfield Pet Hospitals, SelectQuote, and Boulevard Brewing Company, among many more. As an evangelist, Jessica also spread the good word of great e-mail marketing from the stage. Over the last four years, she's led trainings and spoken in front of audiences from dozens to over 300 from Las Vegas to New York City to SXSW Interactive in Austin in 2013. In 2016, she joined the Barkley team as Director of Data-Driven Marketing, implementing the best practices she preaches for Barkley clients.
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Paul Redfern
Executive Director of Communications & Marketing

Josh LaFave
Executive Director of Communications & Marketing, Gettysburg College

Paul Redfern has served as Executive Director of Communications and Marketing at Gettysburg College since June 2011. He has built a dynamic, innovative, and comprehensive integrated marketing program during his tenure at Gettysburg. Previously he has served at Gettysburg as Director of Web Communications as well as in the admissions and athletics areas. He is also a frequent contributor to Inside Higher Ed’s Call to Action blog and serves as a member of the Board of Directors for the College and University Public Relations and Associated Professionals (CUPRAP).
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Josh LaFave
Executive Director of the Division of Graduate and Continuing Education

Josh LaFave
Executive Director of the Division of Graduate and Continuting Education, State University of New York at Potsdam

Joshua LaFave is the Executive Director of the Division of Graduate and Continuing Education at the State University of New York at Potsdam in Potsdam, New York. His experience for the past 11 years has included a comprehensive canvas of Enrollment Management functions, from enrollment planning, marketing, and recruitment, and admissions to student services, retention, advising/coaching, and career planning. In his current role, he is responsible for all elements of the graduate student life cycle, as well as the College’s special sessions, early college programs, non-credit offerings, and conferences/special programs. His research on Graduate Enrollment Management includes the adoption of the integrated interdependence model in GEM, working definitions, the four “O’s” of student services, and holistic strategic enrollment management planning. Josh’s research interests include the continued development of Graduate Enrollment Management as it relates to the integration of various functions in GEM, and the synchronization of those areas as it relates to strategy, operational efficiencies, and the differentiated student experience.
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Tyler Borders
Co-founder and Principal, Dartlet

Tyler Borders
Co-founder and Principal, Dartlet

Tyler Borders invented original and industry-leading methodology in brand strategy and personification—quickly gaining traction as one of the most potent strategy models in the industry. A Pepperdine University graduate, former agency Creative Director in Los Angeles and Washington State, entrepreneur, founder of five start-ups, and a highly praised creative talent, Tyler has transformed countless brands nationwide with his distinctive workshop- and research-based methodology. Tyler’s personality-driven system is purpose-built to translate reputation strategy into executable communication tools. He continues to speak, write, and innovate in the discipline of organizational brand strategy and transformation.

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