Menu
Join us January 17–18, 2018 for our annual Carnegie Conference!
Blog

Viewing posts tagged company blog

For Immediate Release—WESTFORD, MA, August 15, 2016—Carnegie Communications, the industry leader in digital marketing solutions for higher education, announced today a partnership with BlueConic, a customer data platform that enables marketers to clearly follow their customers’ journeys, build behavioral profiles, and, with the help of Carnegie, translate customer intent into action. Carnegie has been offering colleges inventive marketing and recruitment solutions for more than 30 years. Through the BlueConic partnership, Carnegie can now provide their clients the ability to track prospective student activity, synchronize the data associated with each individual student, and deliver a personal experience across their entire marketing ecosystem—Web, social, CRM systems, mobile apps, and analytics tools. Additionally, each segment of the campaign can be linked to specific results, lifting the veil on hard-to-track marketing channels. Finally, and making this solution unique, it is self-contained. No other platform participation is necessary; it can be integrated with all existing CRM, CMS, and e-mail marketing systems. Carnegie clients will benefit by being able to:

read more Comments

A few weeks ago, over 225 enrollment marketers gathered in Disney World for our fifth annual Carnegie Conference. The excitement still hasn’t fully settled down. And, in my ongoing effort to perpetuate said excitement, I thought I’d share my favorite takeaways.

read more Comments

WESTFORD, MASSACHUSETTS—November 10, 2015—Carnegie Communications, a leader in integrated marketing and enrollment solutions for education since 1985, and Dartlet, one of the industry’s most promising and innovative strategic consultancies, today announced a strategic alliance that delivers comprehensive communication services to its clients in higher education. By unifying Carnegie’s lead generation, digital, and direct marketing services with Dartlet’s first-of-its-kind personality research and reputation management solutions, the alliance offers a distinct set of tools and solutions to help clients reach more of the right people, with the right message.

read more Comments

The Other Side

Oct. 7, 2015
2 years ago
by Jaime Oleksik

As I think back on my first NACAC experience in San Diego last week, I can’t help but reminisce on all of the conferences I attended as an admissions counselor. I remember planning for weeks, agonizing over each and every session knowing I had a mere three days to choose the ones that were most exciting, informative, and relevant. I’d go over my flight itinerary and hotel confirmation over and over for fear of ending up in the wrong place. And I’d file through all of the local websites to find the best tourist attractions in the area.

read more Comments