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CarnegieDartlet November 2018
   
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FAQs About Social Media for Higher Education

Erika Fields

In this second installment of our FAQ blog series on social media in higher education, we’ll make sure you head into the holiday…

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3 Important Marketing Audits Every College Needs to Conduct

Mark Cunningham

There’s a current reality in higher education involving market compression, increased competition, and hundreds of other…

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Google’s Responsive Search Ads—What Are They and How Do They Work in Higher Education Advertising?

Kate-Lynn Schraffa

In early 2018, Google began to roll out responsive search ads…

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Digital Advertising on Pandora and Spotify in the Higher Education Realm

Laura Ganci

With a few different music-streaming services available, it can be difficult to know where to start for your college or university’s…

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8 Takeaways from the SMX Conference for Higher Education Marketers

Denise Lucacio

Last week a few of our team members had the opportunity to attend the SMX Conference in New York City, which was…

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CARNEGIE DARTLET WEBINAR SERIES


Streaming Media for Higher Education Marketing




Date: December 4, 2018
Time: 2:00 pm ET

Streaming media offers captive audiences and targeting parameters built around your audience’s interests, all at a fraction of the cost of traditional TV and radio advertising. These popular platforms are effective in building influence and brand awareness in higher education marketing. In this webinar, we’ll do a deep dive into some of these streaming platforms, including Pandora, Spotify, and Hulu, reviewing their targeting capabilities and how you can incorporate these channels into your overall digital marketing mix.

Register Now

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