What is Your Definition of a Respondent?

What is Your Definition of a Respondent?

You've worked hard on creating a stellar Student Search campaign. You've carefully crafted your school's unique…Read More

A Retrospective Look: Using Annotations with Google Analytics

Carnegie Clips: Google Analytics Annotations

The Carnegie Clips series offers quick and easy videos on topics that can help your marketing plan, strategies, implementation…Read More

9 Things Enrollment Marketers Should be Doing Now to Prepare for Fall

9 Things Enrollment Marketers Should Be Doing Now to Prepare for Fall

Summer is in full swing, and while many college-bound high school students are sitting at the beach, enrollment marketers are thinking about the fall…Read More

Digital Byte: Mapping Out Your Online Display Route

Digital Byte: Master a Retargeting Campaign

We've all heard the phrase "Jack of all trades, master of none." As a recent home buyer, I value my husband's ability to transform…Read More

Graduate Admissions  Finding Waldo in Las Vegas

Graduate Admission–Finding Waldo in Las Vegas

I recently returned from attending NAGAP's Summer Professional Development Institute in Las Vegas…Read More

2015 Carnegie Conference
Upcoming Webinars

Join us for our free Carnegie Connect webinar series to bring you the latest research and best-practice strategies for optimizing your marketing campaigns. The webinars are packed with information and are completely free!


Open House Marketing: Tips and tools to increase attendance to your fall recruitment events
Are you looking to boost attendance for your admission events this fall? Whether you are looking to bring prospects onto campus or get them to various information sessions in specific markets, there are innovative and cost-effective marketing strategies you can implement. Join us for a 30-minute webinar where we will provide tips and concrete take-aways you can implement to help you increase attendance for your recruitment events this year.


 Thursday, July 25


 2 pm EDT

Around The Web

Marketing E-mail Benchmarks: Open Rates, CTRs, Device Trends
Interesting stats on e-mail benchmarks by industry. More and more e-mail is being opened on mobile devices every day and yet only 1% of marketers send exclusively responsive e-mails.

These New Facebook Stats Might Change How You Post
A quick look at four new social media studies to help you gain more engagement on your Facebook posts.

22 Brutally Honest Landing Page Critiques
Everyone could stand to improve their landing pages. Here are some honest critiques by #CarnegieConf speaker Oli Gardner.

4 Tips To Instagram Your Business
It's hard to argue that Instagram isn't a growing social network. With over 15 million kids under the age of 24 using it you need to think about if you should also be on Instagram. Here are some good tips on what to do as you start using Instagram as one of your social networks.