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HIGHER EDUCATION MARKETING JUST GOT REAL.

Carnegie excels at integrated marketing for enrollment

Our Services

Carnegie is a leader in higher education marketing and recruitment—we’ve been doing it for 30 years. Our proven lead generation and digital marketing services deliver results: we connect colleges with the right students and students with the right college. We will help you meet your recruitment and enrollment goals. It’s what we do.


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Lead Gen

Lead Generation

Finding you the right students, at the right time, in the right place is at the heart of what we do. We are experts at generating leads for schools across all channels: print, online, direct mail, and e-mail.

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Digital Marketing

Digital Marketing

We understand the unique challenges colleges and universities face in this highly competitive landscape. We'll drive high-quality student prospects to you through any or all of our digital services.

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Direct Marketing

Direct Marketing

We can help you create, customize, and deliver targeted and highly personalized direct mail and e-mail campaigns that augment and complement your digital marketing strategy.

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The Right Solution

We don't believe that there is just one solution -- it's important to explore every available option to see which one yields the highest results. Our higher education integrated marketing makes use of a diverse selection of tools in the tangible and digital world to make sure we're reaching your audience in every possible way.

Recent news & insights

8 Steps to Cultivating a Campus Culture That Supports Student Recruitment

8 Steps to Cultivating a Campus Culture That Supports Student Recruitment
April 21, 2015
by Eric Page

We are in an era of change. That’s something I knew all too well when I was a recruitment and communications director on campus, but it has become more and more clear to me as I travel the country meeting with enrollment management and marketing leaders at colleges and universities. The status quo is the status no. The stakes are high. And you’re under pressure like never before to do more with less: grow the class, improve the profile, and increase net tuition revenue.…read more

Digital Byte: #TBT Retargeting Then and Now

Digital Byte: #TBT Retargeting Then and Now
April 16, 2015
by Angie (Wirtanen) Ward

For Throw Back Thursday, I thought I’d look back on one my personal digital marketing favorites: Retargeting!…read more

The 6 M’s of Mastering Your Integrated Marketing Campaign

The 6 M’s of Mastering Your Integrated Marketing Campaign
April 14, 2015
by Heather D'Amico

Everyone has been talking about “integrating their marketing” and creating an “integrated marketing plan.” It’s an important strategy, but it can be difficult to grasp—and it’s so much more than just slapping the same logo on all your campaign materials and calling it a day.…read more

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